Escape the July doldrums by attending back-to-back trainings on framing and messaging and how to use video and online media tools to best advantage.
July 13th and 14th – smartMeme and PTP will lead participants through a two-day intensive framing and messaging training. The training will teach participants the story-based strategy tools smartMeme has developed and will deepen the abilities of participants to reach their target audiences through the creation of powerful frames and messages.
July 15th and 16th – Jen Caltrider of ProgressNow and PTP will guide participants through a two-day workshop on how to make effective videos, and how to create strategies that integrate the use of video, other online tools, and traditional organizing techniques. Participants will go through all the steps of video production from conception to finished product during the two-day training, and will also develop an integrated strategic communications plan.
|SCOPE's Power Analysis Presentation (ppt)||4.44 MB|
|SCOPE's Power Analysis Handout (pdf)||96.92 KB|
|sM Influence Map (pdf)||132.07 KB|
|sM Battle of the Story Wksht (pdf)||107.91 KB|
|sM Points of Intervention Wksht (pdf)||114.89 KB|
|sM Story-based Strategy Chart (pdf)||901.49 KB|
|sM/PTP Webinar (pdf)||8.24 MB|
|Jen's Intro to Online Campaigns (pdf)||139.06 KB|
|SCOPE's Power Analysis Presentation (pdf)||1.12 MB|
|PTP's Acid test (pdf)||77.04 KB|
|Definitions of Strategic Communications (pdf)||72.94 KB|
|PTP Team Wksht (pdf)||49.04 KB|
|KFTC's Communications Wksht (pdf)||109.06 KB|
|Participant List (pdf)||145.04 KB|